Leadership. Performance. Growth.

The path from startup to scale-up is

paved by the people you empower.

The early stages of building a business are messy. Strategy shifts. Markets change. Teams evolve. Plans that look perfect on paper meet reality, and reality always wins.

Here's what separates the founders who thrive from those who stall: the ability to adapt and lead their teams through uncertainty without losing sight of the destination.

For those interested, I also provide personal coaching. Find our more here:

Personal Coaching

  • “Daniel helps leaders and teams adapt and evolve at pace — inspiring performance with a style that is refreshing, collaborative & effective.”

    Megan Van Someren, CCO Jamie Oliver Group

  • "Eight weeks of Daniel's coaching has transformed my team and how I lead. We are energised, focused, and delivering—best investment I've made"

    Chantal Flores, Founder of Chantal Flores Design

  • "What sets Daniel apart is his ability to take a concept on Monday and have a motivated team delivering results by Friday—I've seen him do it repeatedly."

    Dominic Bowles, Executive Producer IWC

Real-World, Creative Problem-Solving Experience Tailored for Leaders & Founders

I’ve spent years directing and producing high-end television series—the kind where big budgets, impossible schedules, and complex teams converge in real time. From travel and true crime to food and adventure, all require creative vision and operational precision.

I've directed Gordon Ramsay, Stanley Tucci, Jeff Goldblum, Jeremy Clarkson, and Danny Dyer—each with their own energy, and expectations. I've managed crews across continents, navigated production crises at 3 AM, and learned to pivot when weather, logistics, or creative differences threatened to derail everything.

And here's the thing: the skills that kept those series on track are exactly what founders and leaders need when building something from scratch.

Directing a TV series or scaling a startup, the fundamentals are the same. It’s about uniting people around a vision, making decisive calls under pressure and adapting fast when curveballs come flying.

My Approach